Mudgee National Media Campaign Hits TV

A National campaign has been launched by Mid-Western Regional Council to promote our region as a growing hub.

Running through till May this year, the message behind the multi-media campaign is 'Choose Mudgee Region to Live Your Life'.

As well as a series of 3 TV commercials, longer videos, social media and billboards ads will be used to target young families, business owners and young professionals from Canberra, Newcastle, Wollongong and Sydney.

Alina Azar from Council spoke to 2MG’s Ken Sutcliffe about the reasons for the campaign.

“Mudgee seems a hot little place to be, not only from a tourism point of view, but also a place that people want to move to. We want to leverage that interest and put Mudgee on the map.”

Alina also says the campaign “focuses on living, working and investing here, so we’ve taken case studies of people who have done so in the last 12 months, hearing from them as to why they made that choice.”

Locals can see more of how the region is being promoted at the dedicated website for the campaign, at choosemudgeeregion.com.au

It specifically to build a new life in the Mudgee Region.

Image sourced: www.choosemudgeeregion.com.au